Archive for the ‘Welcome’ Category

Official Launch!

Today is the official “launch” of the Root Beer Marketing blog. Enjoy the first two blog posts below, consider taking the poll, and please come back to read “The 80/20 Rule” and “Top 10 Things I’ve Learned While Building this Blog.” (posting in the next couple weeks)




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Welcome to rootbeermarketing.com. The goal of this blog is to share big company marketing ideas that can be easily and successfully applied to small business. This site is for small business owners who do not have full-time marketing help, either due to size of company or the nature of the business.

In the blog, we will talk about important marketing topics….things that can make a huge impact to the success of your business. And, we will always summarize with actions you can do TODAY in less than 10 minutes.

There will be 2 new posts per week by October (However, in the beginning, there will be some extra posts to ensure a meaningful amount of content is on the site). I will be the contributing marketer some of the time; other times I will ask marketing experts and entrepreneurs to join the conversation and contribute ideas, tips and tools.

So, please enjoy and contribute. And remember, in the time it takes to enjoy a refreshing beverage (root beer anyone?), you can do smart marketing.


10 Minute Action

(This first action is a little self-serving, but the remaining 10 minute actions will be purely about YOUR Business and YOUR marketing!)

Subscribe to this blog, so you can be notified when a new blog post appears.

And, consider subscribing to one other relevant marketing or small business-oriented blog (some suggestions are listed on the resources page)

If you aren’t familiar with RSS feeds this might be useful:
RSS stands for Really Simple Syndication and it automatically let’s you keep up with new content on your favorite sites and blogs. The entire process takes less than 5 minutes:

  • When you click on the RSS button, pick one of the readers. (I chose Google mainly because I’m familiar with Google).
  • Select a Reader (I chose Google)
  • Create an account. You’ll need to answer about 3 questions
  • Confirm account via your email
  • That’s it.

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